Today’s digital savvy customer expects to sign up and start using your products and services instantly. They also expect high security standards and that their personal information is protected.

With the right digital identity verification technology, you can meet their expectations and your business requirements while increasing trust and security. But there are numerous technologies, use cases, regulations and customer expectations that vary from country to country. How can you determine what your opportunities and options are and what solutions are best for your organization?

In our video series, Buyer’s Guide Series to Digital Identity Verification Solutions, we help you navigate the identity verification landscape. Throughout the seven-part series, we’ll explore a few different methods of ID verification. We’ll break down the meaning of a digital identity marketplace and how it enables a holistic approach to ID verification. And we’ll walk you through a step-by-step guide on how to evaluate identity verification solutions to find the one that works best for you.

The video series supports the Buyer’s Guide, which explains what to consider before investing in identity verification. The guide outlines:

  • Different methods of verification and authentication so you can decide what makes sense for your business
  • Why taking a holistic approach — using a variety of identity verification and authentication methods — can provide the right level of risk protection for different global markets, use cases and customers
  • Questions to ask when evaluating different identity verification solutions.

The first video of the series, Buyer’s Guide for Identity Verification Solutions, offers an overview of the importance of identity verification. By establishing trust and preventing fraud and financial crime, online interactions and transactions are safe, no matter where in the world either party is. And it protects both parties, helping ensure customers continue to do business in online channels.

Effective identity verification also helps businesses meet regulatory standards, such as Know Your Customer rules or age verification requirements. With a quickly changing legal, social and technical landscape, it’s essential to understand how to meet present-day needs and adapt to future demands.