Organizations expanding their global presence often turn to digital identity verification that can propel growth, adjust quickly to changing markets and ensure regulatory compliance.
Verifying individual and business identities is fundamental for compliance, fraud prevention, and trust and safety initiatives. But identity verification on a global scale presents complex challenges:
- Constantly evolving regulations that vary around the world
- Standalone solutions with limited global reach
- Multiple vendor contracts and integrations as companies enter new countries or markets
- Complicated and time-consuming workflow development to achieve compliance and mitigate risk
- Limited market or country coverage that curbs expansion
- Lack of expertise in different countries and markets
Inflexible, disparate identity solutions can lead to poor onboarding experiences, limited expansion and higher risk of fraud.
A Global Identity Platform
Trulioo has enabled our partners to accelerate onboarding and provide trust, safety and compliance for more than 11 years. Trulioo has continued to enhance its verification capabilities and has now launched a comprehensive global identity platform.
“We built a platform that solves for the numerous identity verification challenges global enterprises face every day,” said Michael Ramsbacker, Trulioo chief product officer. “Trulioo is the only company that delivers an integrated, high-performance platform with comprehensive capabilities, out-of-the-box processes and models, easy no-code configurability, and the ability to customize and amend functionality. We are giving our customers the power to create verification workflows that best meet their needs with just one contract and in one intuitive platform.”
The Trulioo identity platform enables organizations to smoothly integrate multiple identity services into a single workflow through one contract, one platform and one experience. The global platform enables companies to rapidly expand into new markets with the confidence that they can achieve compliance and mitigate fraud anywhere in the world.
The Trulioo no-code Workflow Studio enables companies to easily adjust and optimize verification workflows and bypass costly development efforts. With one platform, companies can access personally identifiable information matching, Identity Document Verification, Utility Data for proof of address, Business Verification, watchlist screening and ongoing monitoring, and anti-fraud capabilities.
The Trulioo platform enables:
- Accelerated global expansion with pre-built workflows tailored to countries and markets
- Simple workflow optimization to increase verification rates and onboarding volumes
- Agile workflows that quickly adjust to new regulations or emerging fraud threats
Maximize Verifications and Minimize Risk
A single, comprehensive platform enables companies to more easily manage, analyze and gain insights into match rates and verification performance. Those capabilities help organizations maximize their global reach and conversion rates while accelerating growth.
With a network of more than 450 data sources worldwide, customizable workflows and extensive expertise, the Trulioo global identity platform enables powerful verification that helps organizations:
- Accurately determine authenticity using artificial intelligence, machine learning and biometric verification
- Leverage real-time analytics, automated insights and natural language processing to enhance the customer experience
- Identify anomalies and enhance fraud protection
- Establish and optimize verification workflows based on best practices and with the help of the Trulioo white-glove service
Agile, intelligent identity verification helps companies fine-tune their risk-based approach so they can quickly onboard good customers while dialing up scrutiny for higher-risk clients.
Building Trust and Confidence
Smooth onboarding experiences build customer confidence and accelerate company growth. Fast, automated, secure identity verification:
- Makes a strong first impression with customers
- Reduces strain on compliance, risk and safety teams
- Creates time for internal teams to focus on top business priorities
Companies leveraging the Trulioo platform can dive deeper to optimize verification performance. Trulioo Navigator integrates customized educational resources about current verification best practices and product capabilities.
A comprehensive understanding of business and identity verification can help global companies anticipate customer needs, deliver more personalized services and strike the right balance between onboarding security and convenience. That approach can drive value throughout the customer lifecycle.
With one platform and one contract, companies can deliver streamlined onboarding and create intuitive user experiences that build trust and inclusivity. The Trulioo platform showcases the company’s expertise and innovation in helping businesses worldwide meet customer expectations while achieving regulatory compliance and optimizing growth.
Trulioo has updated its coverage across Latin America, expanding access to the Dominican Republic and Uruguay and significantly strengthening data sources in Colombia and Mexico.
Latin America is the second-fastest-growing region globally for crypto transactions, achieving 40% year-over-year growth in 2022. The region also is establishing strong footholds in areas such as gaming, streaming and social media influencing.
Fintech activity across the region is also thriving. The Dominican Republic experienced 129% year-over-year growth between 2017 and 2021 in its fintech sector, while Uruguay landed in the top 20 of the Global Fintech Index in 2021. Mexico and Colombia are leaders in fintech, holding the second- and third-largest hubs in Latin America, behind only Brazil.
Increasing need for identity verification
Organizations expanding in Latin America or just entering it are searching for ways to match the region’s rapid growth with accelerated, secure onboarding. Reliable, easy-to-use identity verification helps organizations comply with Anti-Money Laundering (AML) and Know Your Customer (KYC) regulations and strengthen their risk-mitigation programs.
The enhanced Latin American coverage from Trulioo enables organizations to reliably verify attributes such as age, identity and address. Address standardization across Latin America can vary, making it a challenge to achieve high match rates. But Trulioo standardizes address information, significantly increasing those rates for stronger experiences and a broader customer base.
“The establishment and expansion of identity data partnerships across Latin America is integral to our continued ability to meet the evolving needs of our customers around the world,” said Michael Ramsbacker, Trulioo chief product officer. “We deeply understand the needs of global companies and are proud to extend improved consumer onboarding to companies doing business in Colombia, the Dominican Republic, Mexico and Uruguay.”
One global solution
Intelligent identity verification helps simplify expansion into new markets. With one API integration, Trulioo enables organizations to efficiently add those markets.
But entering a market is just the start. Optimizing identity verification performance with powerful data coverage and intelligent KYC match engine capabilities helps create customer onboarding experiences that deliver strong results. Automated, flexible identity verification that enables organizations to fine-tune the process to match specific scenarios enhances security to keep bad actors out and build trust.
The Latin America additions and enhancements include 100% of adult population data in the Dominican Republic and Colombia, and 90% in Uruguay. Significant improvements to a key data source in Mexico will provide substantial verification rate increases. That is on top of robust coverage in Brazil, Chile, Costa Rica, Ecuador, El Salvador, Peru and Venezuela.
The Latin America expansion further strengthens the Trulioo commitment to helping organizations quickly and securely onboard customers and grow into new markets around the world.
Trulioo, a leading global identity verification company, has officially expanded to Singapore in response to rapidly growing customer demand in the Asia-Pacific (APAC) region.
Asia has nearly 3 billion internet users and is experiencing substantial growth in digital transformation. Fintech adoption in the region is growing rapidly, with Hong Kong, Singapore and South Korea at 67%, and India nearing China’s 87% penetration.
Asia has a positive overall economic trend with more than 1 billion people expected to join the global middle class by 2030.
The move into Asia allows Trulioo to directly serve its extensive and expanding enterprise-level APAC customer base and partners.
“As businesses in the Asia-Pacific region continue to shape the future of our digital world,” said Trulioo CEO Steve Munford, “Trulioo is pleased to work alongside them to establish trust online.”
Advancing regulatory technology in Singapore
Singapore is an excellent launching point for companies to expand their presence in the APAC region. It has strong financial markets, close working relationships with countries in the region and is a leader in adopting new financial technologies. Singapore is an important global economic hub and topped Coincub’s 2021 ranking of countries prepared for cryptocurrency.
Singapore offers a transparent and robust legal system, including strict Anti-Money Laundering (AML), Know Your Customer (KYC) and Proof of Address requirements. Adding operations in Singapore allows Trulioo to expand its offering of sophisticated compliance solutions for enhanced customer onboarding across global markets.
“Ivan Yang, our APAC director, and his team are excited to work closely with our customers and partners in the region as they set the stage for innovation and technical advancement across industries,” Munford said.
Trulioo can help companies expanding into the region by quickly verifying identities and businesses in Singapore and surrounding countries, including Brunei, Cambodia, China, Timor-Leste, Laos, Malaysia, Myanmar, the Philippines, Vietnam, Indonesia and Thailand.
Trulioo Singapore strengthens the company’s global presence, which includes corporate headquarters in Vancouver, British Columbia, and offices across North America and Europe. Trulioo has deep roots in the APAC region, and the expansion further bolsters the company’s 24/7 support for its products and services, comprehensive data coverage with leading match rates and partnerships in emerging markets.