Optimizing digital identity verification

For online businesses, the crucial step between a browser and a buyer starts with digital identity verification. You need to know that the customer is legitimate and not a fraudster or other criminal. And on the customer side, they want an order process that isn’t tedious or complicated.

Serving both customer and business needs is the sweet spot where intelligent verification processes enable good customers to seamlessly onboard while preventing bad actors from gaining any access in the first place.

While simple in theory, this is often difficult to achieve. There are numerous factors involved and without the appropriate technology, knowledge or implementation, good prospects can be unduly burdened and go to a competitor, or problematic accounts might get onboarded. Different markets, industries, use cases, risk scenarios and specific profiles require different approaches and determining the right strategy in each case is potentially problematic.

The problem is further complicated when you want to scale your business. Effective automation to handle all the requirements of various compliance, fraud prevention, security, eCommerce, sales and other teams is complex to say the least.

So, how do you optimize digital identity verification workflows to maximize growth and minimize risk? Join Garient Evans SVP, Identity Solutions at Trulioo and Cameron D’Ambrosi, Managing Director at One World Identity as they discuss:

Driving consumer-centric digital identity to speed financial growth

Thursday, July 22, 2021 @ 8 a.m. PT/11 a.m. ET

Organizations often see digital identity as a speed bump that adds friction and impedes the customer experience. Instead of treating identity as a barrier that users must pass, organizations should instead consider it more like a race car.

By implementing a consumer-centric digital identity strategy, organizations can speed up financial growth while reducing exposure to fraud and other criminal activities. The evolution of technology and the impact of regulations and customer expectations aim to reduce friction, increase security and develop better customer relationships.

During this fireside chat, Garient and Cameron will share insights into:

  • The ID process and consumer digital identity history
  • Key technology, data and user experience trends
  • The challenges and risks of consumer-centric identity
  • The future of identity and how to benefit from the shift to digital


Background: Driving Consumer-Centric Digital Identity to Speed Financial Growth white paper

This fireside chat extends the topics already explored in the Driving Consumer-Centric Digital Identity to Speed Financial Growth white paper. A collaboration between One World Identity and Trulioo, this white paper explores what it means to implement a consumer-centric digital identity strategy. It presents the evolution of technology and impacts of regulations and customer expectations to reduce friction, increase security and develop better customer relationships.

Creating a customer-centric digital identity strategy means understanding how a consumer interacts with identity. Specifically, it requires a focus on consumer data regulation, best practices, reliable insights, new technologies and potential use cases across sectors that use this approach.

Download the white paper and register for the fireside chat to stay on top of these critical topics.